The ORIGINAL Award Winning Snugababe Swaddle Pod!

Named Best Swaddle of the Year by Forbes Magazine!

Matching Jammies!

Siblings in Sync: Perfectly Matched Pajamas and Footies for the Cutest Pairs!

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Meet Our Founders

As best friends who each faced numerous infertility challenges for years, our founders Nora and Ani were overjoyed to enter their Mom Era together. As new moms, Norani Baby was born from a realization: Swaddling should be easier for exhausted new parents and way more comfortable for their babies.

Our Story

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